Director, Brand Strategy
SarahNicole brings her 20+ years of combined experience in marketing, advertising, and strategic brand planning to Noodle's marketing team.
If multi-tasking were an Olympic sport, SarahNicole would win the gold. Every time. With boundless energy, smiles, and an unbelievable dedication, she thinks 24/7 about how best to tell a brand's story and make every touchpoint and interaction meaningful.
A UAlbany grad, she has logged ultramarathon miles of grit characterized by creative collaboration and a keen understanding of how to cultivate audience perceptions and behavior. She has worked across diverse verticals, from large consumer and lifestyle brands at Foote, Cone & Belding in NYC and Mediaworx in CT, to multi-disciplinary medicine at Capital Region Special Surgery, rounding out the last 7 years focused exclusively on higher ed. And she truly never stops moving. Whether she’s boxing before work, vintage clothes shopping, or spending time with her husband, son, and rescue pup, she is often asked if she ever sleeps.