Noodle for Marketing
Marketing From First Impression to Enrolled Student
Expand your university’s enrollment and modernize engagement through a student-centered team, a seamless journey from interest to enrollment, and advanced analytics that integrate with your existing systems.
The Only Higher Ed Marketing Agency You’ll Ever Need
You don’t have to choose between brand and performance. Our team combines the strategic depth of a brand agency with the executional strength and operational fluency of a performance agency to drive measurable ROI on every marketing dollar. This work runs from first impression to enrolled student, handing off to Noodle for Enrollment at the inquiry stage.
- Brand strategy and positioning
- Campaign and creative
- Media and demand generation
- Lifecycle marketing
- Marketing analytics and systems integration
Technology to Transform
Bring Prospects in With
Noodle Tuition Assistant
Stop losing applicants to net-price confusion. Deliver instant, personalized cost estimates specific to your institution before students apply, eliminating financial friction early in the funnel.
The Noodle For Marketing Team
Great marketing isn’t just about having every discipline covered—it’s about who’s doing the work, and how well they understand the world they’re working in.
This work is backed by technology that works inside the systems you already have, tracking every dollar to enrolled students, not just clicks and leads.
Specialists, Not Generalists
Brand strategists, creatives, media planners, web developers, and automation specialists each bring discipline-specific expertise—not one person spread across four disciplines at once. That focus shows up in the quality of the work.
Obsessed With the Student Journey
Inconsistent messaging can stall inquiries before they convert. Whatever combination of services you use, the people behind them work from the same understanding of your institution and your students—so a landing page, an ad, and an email all sound like they came from the same place, because they did.
Built for Higher Ed
Our specialists work only in higher education, across institutions from large public universities to small private colleges. The context your team would otherwise need to explain is already built in.
Flexible, Scalable, Always Focused on Results
Noodle for Marketing can build your entire marketing effort from the ground up, or work with you on a subset of components: media buying, a new landing page, a lifecycle campaign, and anything in between. We’re not here to just do the work—we’re focused on moving your numbers.
That means we’ll tell you when a tactic isn’t earning its keep and suggest shifting the investment to a strategy that will drive engagement and enrollment.
Own Your Story. Know Your Numbers.
Establishing and Amplifying Your Identity
Every institution has a story that makes it worth choosing. When that story gets lost in generic messaging—or hasn’t caught up to who your students are today—even well-targeted campaigns fall flat. We help you find the language, imagery, and tone that reflect who you are now, and that speak to the students you’re trying to reach.
Visibility From Spend to Student
Our marketing team builds and optimizes with a full-funnel view from day one. We track every dollar from spend to enrolled student—not just clicks and leads, but applications, admits, and enrollments. That means we can tell you what’s working, what isn’t, and what enrollments actually cost.
Helping You Solve What’s Next
At every stage, Noodle connects strategy, services, and technology to improve the learner experience and propel learners forward at your institution.
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Strategy & Intelligence
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Marketing
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Enrollment
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Learning Design
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Placement Management
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Student Support & Retention
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Lifelong Learning
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Workforce
Ready to modernize engagement and grow enrollment together?
Noodle helps expand your university’s enrollment and modernize engagement with an integrated approach to people, process, and technology (yours, ours, or some combination).
Let’s Talk